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Case Study: Shop 'til You Drop

Sep 03

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...

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5 Valentines Promos to Fall For!

Aug 27

Red cellophane-covered heart-shaped boxes have filled the stores, and cute little stuffed animals proclaiming their love line the shelves - it's officially Valentine's season, and what better way t...

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Case Study: Shine Bright

Aug 20

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward duri...

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Case Study: Travel Industry

Aug 12

The travel industry is packed full of niche places to introduce promotional products. From places to stay to things to do, if you're part of this industry, there are so many opportunities for brand...

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16 Ways Color Affects Your Branding and Marketing

Aug 05

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Jul 29

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers...

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Case Study: Wave Hello to Promotions

Jul 22

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

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5 Military Themed Promotional Products

Jul 14

We’ve got camouflage. We’ve got utility. We’ve got plenty of “olive drab” to go around. If you are looking for products that appeal to military personnel and their fam...

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6 Promos to Fall for This Autumn

Jul 07

As each new season arrives, businesses and brands have a great opportunity to launch new promotions that cater to the changing needs and interests of their customers. For example, back-to-school pr...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Jun 30

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

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Five #Trending Gift Baskets

Jun 23

Gift baskets are the best way to give a little something of everything. Whether your recipient is a fan of chocolate or cheese, show them a little love, all wrapped up in one! Here are five #trend...

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Case Study: You Can Count on Us

Jun 15

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavi...

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Case Study: Fun in the Sun

Jun 08

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

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6 Band Merch Promos to Rock to!

Jun 01

Did you know that band merch is one of the best ways to finally support your favorite band or artist? It's true! Plus, everyone loves to show off that they went and saw their favorite artist in con...

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The Science Behind a Promotional Plushie

May 25

I lied. There is no science. Only fuzziness! The truth is…there is no science behind a perfect promotional plushie, just fuzziness, and love. And as a plushie connoisseur from the day I was...

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It's a Bird, It's a Plane, No… It's SUPER PROMO!

May 18

Transform any event to celebrate everyday superheroes. From the great heroes around us to those aspiring to become a superhero one day, these promo products can take your fundraiser to the next lev...

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6 Rootin’ Tootin’ Country Western Products

May 10

Country Western isn’t just a type of music genre, it’s become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers se...

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5 Casino Products That Will Up the Ante!

May 03

Casinos are synonymous with excitement, luxury, and the thrill of gambling. Regarding promotional products for a casino night, you want to capture that same energy and leave a lasting impression on...

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Top 5 Promotional Product Ideas for the Construction Industry

Apr 26

The construction industry purchases millions of promotional items and giveaways every year. From carpenters to electricians and every other business involved in construction, it’s a competit...

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Food Gifts for All Seasons

Apr 19

Whether for birthdays, holidays, or milestone events like anniversaries or weddings, giving the perfect gift can be tricky. Sending gifts to clients is an easy way to foster a stronger relationship...

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Customer Experience + Branding: The Relationship Goals of Marketing

Apr 11

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...

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Case Study: You've Got the Power

Apr 04

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. ...

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Case Study: Celebrate Milestones

Mar 28

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

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Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Mar 21

What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all...

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6 Branded Work From Home Essentials Your Employees Need ASAP

Mar 13

Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the...

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Case Study: The Weather is Snow Joke

Mar 06

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...

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6 Promotional Products That Put Safety First

Feb 28

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with t...

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Case Study: Look, Ma, No Hands!

Feb 21

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

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Case Study: Do the Wave

Feb 13

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The...

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Ready for Adventure: First Aid & Emergency Kits

Feb 05

We know how important it is to stay prepared for the unexpected. Whether your car breaks down or you're caught in a storm, emergency kits are essential tools to have on hand. Keep your clients or y...

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Fresh Ideas to Inspire Your Next Campaign!

Jan 29

Looking for something fresh and new for your next promotional product campaign? Want to receive all the buzz for memorable items? Look no further; here are a few fresh ideas to spice up your promo ...

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6 Corporate Gifts Your Employees Will Adore

Jan 21

Are you looking for the perfect gift to show your employees how much you care about them? Something more than just a generic mug? Then these are the products for you! 1. Robert Dancebot Speaker ...

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Product Safety: What You Need to Know

Jan 14

No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that ...

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Case Study: Practice Putting

Jan 06

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse pati...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Dec 30, 2023

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a co...

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Case Study: Sign the Deal

Dec 23, 2023

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

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8 Promo Products That Will Kick Start Your Goals

Dec 15, 2023

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physi...

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5 Ways to Boost Employee Morale

Dec 08, 2023

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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9 Holiday Gifts Your Clients Will Adore!

Nov 30, 2023

The holidays are here, and that means it's time to gear up and pick out the perfect gifts for your clients! From charcuterie kits to journals - these holiday gifts are perfect for the whole office ...

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Case Study: Charity Fundraiser

Nov 23, 2023

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

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What Millennials Want (And How to Work With Them)

Nov 16, 2023

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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Let's Get Physical With These Activewear Promo Products

Nov 08, 2023

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness ...

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Case Study: It's in the Bag

Nov 01, 2023

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...

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Just The Essentials: 6 Promo Essentials Everyone Needs

Oct 24, 2023

Sometimes, the best promotional tools are just the essentials! These products are the perfect items to have on hand for those last-minute meetings, sales calls, and more! Red & Black Desk Pad ...

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Case Study: Recycle, Reuse, Read a Book!

Oct 17, 2023

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

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Case Study: Pull Up a Chair and Stay Awhile

Oct 09, 2023

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...

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Top 10 Promo Products for Financial Professionals

Oct 02, 2023

Whether you're a big bank, a small credit union, or a lender, these promo products are sure to be crowd-pleasers whether you're passing them out to new customers, long-time customers, or your emplo...

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Case Study: Hay, Where'd You Get That Tote?

Sep 25, 2023

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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From Zero to Wow: 6 Uniforms That Every Employee Will Love

Sep 17, 2023

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

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What's the Tea? Promo Products for Tea Lovers

Sep 10, 2023

Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea d...

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7 Financial Products That Are a Great Investment

Sep 03, 2023

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveawa...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Aug 26, 2023

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...

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12 Coolest Squeeze Products to Relieve Your Stress

Aug 19, 2023

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

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Case Study: Insuring Happy Employees

Aug 11, 2023

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees ...

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Why You Need Promotional Products

Aug 04, 2023

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Win Big With These Promotional Products for Sports Lovers

Jul 28, 2023

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional product...

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30 Quotes That Will Motivate You to Succeed

Jul 20, 2023

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeedi...

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Case Study: Fresh Mesh Promotions

Jul 13, 2023

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...

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5 Baby-Approved Promotional Products

Jul 06, 2023

Ready to go goo-goo ga-ga over some fantastic promotional products? Here are the top five baby-approved promo items for this year! Infant Short Sleeve Baby Rib Bodysuit These bodysuits f...

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3 Simple Ways to Boost Your Mood Right Now

Jun 28, 2023

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re...

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Tried and True: Classic Promotional Products

Jun 21, 2023

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perha...

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8 Promotional Product Ideas for Students of All Ages

Jun 13, 2023

Whether it's a Big 12 university or an elementary school, people love to show off their school spirit! So, we chose eight promotional products that are perfect for both students and teachers of all...

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No Fin Can Compare to These Shark Products

Jun 06, 2023

Sharks are some of the ocean's most beautiful creatures. With over 500 species and more being discovered, the world of sharks is absolutely fascinating, from the deep sea Greenland Shark which can ...

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5 Pitch Perfect Products for Musically Talented Individuals

May 30, 2023

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo ...

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6 Helpful Tips to Address Unhappy Customers

May 22, 2023

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelm...

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5 Environmentally-Friendly Promotional Products

May 15, 2023

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of product...

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Case Study: Real Modern Recognition

May 08, 2023

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s ...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Apr 30, 2023

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Colla...

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Case Study: Snap a Pic!

Apr 23, 2023

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...

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Case Study: Back in Business

Apr 16, 2023

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

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Your Product Decorating Questions Answered

Apr 09, 2023

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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6 Rainy Weather Promotions

Apr 01, 2023

Spring is finally here! You know what that means: flowers are blooming, birds are chirping, and the days are getting longer. It also means lots of rain, from light spring showers to booming thunder...

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Case Study: Adventure Awaits

Mar 25, 2023

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifes...

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It's Party Thyme: 7 Products for Plant Lovers

Mar 18, 2023

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning ind...

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Case Study: Take a Map!

Mar 11, 2023

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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Advice for Getting the Most Out of a Business Trip

Mar 04, 2023

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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Case Study: Paw-se and Appreciate the Little Things

Feb 25, 2023

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...

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Case Study: Don't Bottle It Up

Feb 18, 2023

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...

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7 Promotional Products That Help You Prepare for the Unexpected

Feb 10, 2023

It’s always important to have emergency plans in place for when the unexpected happens. There is no substitute for good preparations! These promotional products help you ensure you are prepar...

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Case Study: Make a Spectacle

Feb 03, 2023

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

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Graphic Design Terms Everyone Should Know

Jan 27, 2023

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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Your Guide to Drinkware

Jan 20, 2023

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

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Giving Back: The Importance of Corporate Social Responsibility

Jan 13, 2023

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a b...

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Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Jan 05, 2023

Surf-inspired activewear brands like ROXY® are stoked with our YUKON design—fondly known as The Party Cup™. It’s double-wall insulated, so it keeps refreshments cool on the ...

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Case Study: What Does Your Phone Stand For?

Dec 29, 2022

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...

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Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Dec 21, 2022

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 o...

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5 Invaluable Marketing Books to Help Grow Your Brand

Dec 14, 2022

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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8 Dental Products That Will Make You Smile

Dec 06, 2022

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that...

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6 Promotional Products for Religious Institutions

Nov 29, 2022

Religion and spirituality are shared experiences that bring communities together, and promotional products are a great way to help get your message to those who want to hear it. Whether you’r...

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Case Study: This Event Needs More Cowbell

Nov 21, 2022

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...

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5 Promo Products for the Stay-at-Home Worker

Nov 14, 2022

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking ...

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Case Study: Zip It Up

Nov 06, 2022

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...

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School's in Session: 7 Essential Supplies for Students

Oct 30, 2022

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and fo...

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Your Guide to Promo Hats

Oct 22, 2022

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the variou...

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Return of the Events: 6 Products for Concerts and More

Oct 15, 2022

Live music is back! Venues are opening their doors, and artists are announcing tour dates again. After more than a year of few to no events for most places, bands, club promoters, venue owners, and...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Oct 08, 2022

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

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7 Promo Products That Will Get the Party Started

Sep 30, 2022

Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party...

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5 Promo Products That Are Bright, Light, and Ready to Excite

Sep 23, 2022

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products...

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6 Benefits of Customer Loyalty Programs

Sep 15, 2022

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy int...

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12 Perfect Pediatric Products for Babies

Sep 07, 2022

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there’s a lot to procure and prepare ...

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6 Promotional Products to Fit Your Budget

Aug 31, 2022

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your c...

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Craft the Perfect Trade Show Swag Bag

Aug 24, 2022

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

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Let's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More

Aug 16, 2022

Physical fitness is an integral part of leading a healthy life, but it’s not always easy to accomplish on one’s own! That’s where personal trainers, gyms, and fitness classes come...

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Everything You Need to Know About Flash Drives

Aug 09, 2022

In today’s digital age, where everything is stored in the cloud, you may think that flash drives have gone the way of the floppy disc. But we’re here to tell you that these handy little...

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Case Study: Getting Bent out of Shape for More Business

Aug 02, 2022

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...

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#Instagram Inspiration

Jul 25, 2022

Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Jul 18, 2022

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students ...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Jul 11, 2022

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a littl...

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6 Ways to Get More Done Every Day

Jul 03, 2022

From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We&rsq...

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7 Promotional Products Perfect for Weddings

Jun 26, 2022

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help t...

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Braving Campground Antics with the SAHARA Sports Bottle

Jun 18, 2022

Camping isn’t always a vacation, y’all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a fre...

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How to Choose Uniforms the Whole Team Will Love

Jun 11, 2022

If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms ar...

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Case Study: Bear With Us

Jun 03, 2022

Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it ...

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Case Study: Save the Date, Save the Day

May 27, 2022

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

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Case Study: Create Your Own Reality

May 20, 2022

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the...

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Case Study: This Promotional Product is in the Bag

May 12, 2022

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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How One Hour Can Determine Your Success

May 05, 2022

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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Case Study: Keeping it All Together

Apr 27, 2022

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...

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5 Unique Holiday Gifts to Beat the Boredom

Apr 20, 2022

When it comes to gift-giving, there are always the same things people go for: blankets, socks, cheese baskets, candles... and it can get a little repetitive! We wanted to help defeat the boredom of...

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The Power of Perceived Value

Apr 12, 2022

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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7 Promotional Products for Law Firms

Apr 05, 2022

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're look...

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Top 10 Promotional Product Ideas for the Construction Industry

Mar 29, 2022

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional p...

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Case Study: A Comforting Friend

Mar 21, 2022

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...

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Case Study: Good Deeds for Kids in Need

Mar 14, 2022

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraisi...

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6 Promotional Products That Put the “Fun” in Fundraiser

Mar 06, 2022

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitabl...

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6 Products to Welcome Students Back to School

Feb 27, 2022

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

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Five Frugal Promotions for the Cost-Savvy Consumer

Feb 20, 2022

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday...

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7 Promotional Products for When You’re Feeling Lucky

Feb 13, 2022

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo...

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The History of Promotional Products

Feb 05, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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3 Things Every Busy Professional Needs

Jan 29, 2022

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...

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Words Have Power: Why Copywriting Matters for Your Business?

Jan 22, 2022

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Cop...

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6 Budget-Friendly Products to Drive High-End Sales

Jan 15, 2022

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and le...

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Case Study: Sometimes You Just Need to Vent

Jan 07, 2022

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...

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Case Study: Beach Balls? Bingo!

Dec 31, 2021

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program i...

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6 Products to Show Your Support for Breast Cancer Awareness

Dec 24, 2021

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because i...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

Dec 16, 2021

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure ...

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6 Promotional Signs to Let Customers Know You’re Open For Business

Dec 09, 2021

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside foo...

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6 Purr-fect Promo Products for Cat Lovers

Dec 02, 2021

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular p...

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Case Study: Bake in Business

Nov 25, 2021

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...

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Branding 101: What Makes a Brand Powerful

Nov 17, 2021

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Case Study: A StuPENdous Promotion

Nov 10, 2021

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

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Case Study: A Gift to Build a Dream On

Nov 03, 2021

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at th...

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Case Study: A Shoe-In

Oct 27, 2021

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...

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7 Ways to Instantly Make Your Website More User-Friendly

Oct 20, 2021

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...

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Mask Mania!

Oct 13, 2021

It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease ...

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Tasty Products to Satisfy a Sweet Tooth

Oct 06, 2021

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them ...

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Products and Tips to Boost Your Work From Home Productivity

Sep 29, 2021

With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home wo...

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Your Guide to Promotional Shirts

Sep 21, 2021

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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Case Study: Wave Hello to Recognition

Sep 14, 2021

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a tr...

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Case Study: Jamming Out

Sep 06, 2021

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...

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6 Books That Every Business Owner Should Read

Aug 30, 2021

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it...

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6 Morning Routine Products That Will Wake Anyone Up

Aug 23, 2021

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have...

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Case Study: Wine for the Win

Aug 15, 2021

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...

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5 Men's Wearable Promotional Products for the Office and Beyond

Aug 08, 2021

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business c...

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Yes, There's a Difference: Everything You Need to Know About Pens

Aug 01, 2021

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

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Case Study: Success on Campus

Jul 24, 2021

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

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6 Paw-some Promos for Pets and Vets

Jul 17, 2021

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it’s a lifestyle. While puppies don’t have any purchasing power, promoting your pet-centric busin...

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Sustainability & Environmental Responsibility: Why it Matters

Jul 10, 2021

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a...

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Case Study: Improve Sales and Traffic

Jul 02, 2021

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

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6 Hot Products for the Grill Master

Jun 25, 2021

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&r...

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Case Study: Inking Impressions

Jun 18, 2021

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...

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The Secrets to Attracting Ideal Customers

Jun 11, 2021

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attract...

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6 Things You're Missing out on by Not Using Promotional Products

Jun 04, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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A Quick Guide to Promotional Bags

May 27, 2021

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional product...

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Case Study: Keep it Cooler

May 20, 2021

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

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Must-Have Promotional Products for the Real Estate Industry

May 13, 2021

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a di...

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A Lunch That Packs a Punch

May 06, 2021

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...

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6 Promotional Products for Music Lovers

Apr 28, 2021

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-...

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Case Study: A New Way to Do Cross-Promotions

Apr 21, 2021

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

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How to Put Together an Onboarding Kit

Apr 14, 2021

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t ju...

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Case Study: Stick to the Schedule

Apr 07, 2021

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...

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Case Study: Have a Seat

Mar 30, 2021

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affor...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 23, 2021

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

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Reel Them in With These 5 Cinematic Promo Products

Mar 16, 2021

Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the publ...

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9 Promotional Products for Tech Wizards

Mar 09, 2021

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ dail...

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Case Study: Go Green or Go Home

Mar 02, 2021

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’...

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6 Products for the Aspiring Home Chef

Feb 23, 2021

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it take...

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5 Tips for Boosting Social Media Engagement

Feb 15, 2021

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

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Case Study: Raise Your Glass!

Feb 08, 2021

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...

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Case Study: Jot It Down

Feb 01, 2021

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...

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Business Travel: How COVID-19 Changes Everything

Jan 25, 2021

“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the numb...

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How Promo Products Can Tell Your Brand's Story

Jan 18, 2021

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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Case Study: I Was Framed!

Jan 11, 2021

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...

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Case Study: Bringing Back the Fanny Pack

Jan 04, 2021

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

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Case Study: A Flavorful Promotion

Dec 28, 2020

A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: ...

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7 Promotional Products For Those On the Go

Dec 21, 2020

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo ...

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Top 10 Promotional Products for the Health and Wellness Industry

Dec 21, 2020

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the pa...

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The Value of Custom Packaging

Dec 21, 2020

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packa...

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